Tubi Expands International Library with Sony and NBCU Film Deals
Tubi has secured licensing agreements with NBCUniversal and Sony Pictures for its services in the UK, Australia, and Canada. The free streaming platform will add major titles like 'Once Upon a Time in Hollywood' and 'Jurassic World' to its catalog. These deals bring hundreds of films and TV episodes to Tubi, which now exceeds 110 million monthly active users.
Tubi's newly announced licensing agreements with NBCUniversal and Sony Pictures substantially strengthen its content offerings across the UK, Australia, and Canada. The platform will gain access to notable theatrical releases, including "Once Upon a Time in Hollywood," "Baby Driver," "The Da Vinci Code," "Eternal Sunshine of the Spotless Mind," and "Shaun of the Dead," alongside hundreds of additional films and television episodes.
The Fox-owned free streaming service recently reported surpassing 110 million monthly active users worldwide. These international deals appear designed to replicate the company's domestic strategy of pairing ad-supported access with recognizable Hollywood titles, potentially positioning Tubi as a more formidable competitor in overseas markets where subscription streaming dominates.
These agreements could meaningfully alter viewing habits in the UK, Australia, and Canada, where consumers increasingly weigh subscription costs against free alternatives. As major studio titles become available at no charge, budget-conscious audiences may shift some viewing time away from paid platforms. The move could also pressure other free ad-supported services to pursue similar licensing deals, potentially accelerating a broader industry trend toward ad-supported streaming options.