SoundCloud Introduces Direct Song Sales for Artists

SoundCloud has begun beta testing a feature that lets artists sell songs directly from their profiles, starting with about 200 Artist Pro users. Creators can set their own prices and offer downloads in MP3 or WAV formats, keeping all proceeds minus standard fees. The company plans to gather feedback and expand the service more widely in the fall.

The beta launch follows a series of recent monetization moves by the platform. In October, SoundCloud shifted to letting Artist and Artist Pro subscribers retain all royalties from distribution to outside streaming services, reversing an earlier 20 percent commission. The company also introduced a Fan Support program allowing listeners to contribute between one and one thousand dollars, with donors' names displayed on artist pages. A July 2025 partnership with elasticStage added print-on-demand vinyl sales.

CEO Eliah Seton framed the purchase feature as part of a broader effort to consolidate artist tools within a single platform. The initial group of roughly 200 Artist Pro users will test pricing controls through the Artist Studio and Fan Support Dashboard. SoundCloud plans to refine the offering based on their feedback before expanding access more broadly in the fall.