Paris Hilton to Produce and Star in Roku Documentary on 2000s Pop Culture
Paris Hilton is set to feature in and executive produce a documentary for Roku that revisits the early 2000s, titled The It Girls: Inside the 2000s. The project is produced by Hilton's 11:11 Media alongside EverWonder Studio and Hi Mom Productions. The documentary will explore the era's iconic fashion and celebrity culture.
The documentary, currently carrying the working title *The It Girls: Inside the 2000s*, marks another nostalgia-driven project for Roku, which recently reunited the cast of *Laguna Beach* and hired Nicole Vogel to oversee further pop culture programming. Hilton's involvement extends beyond on-camera participation, as her 11:11 Media banner co-produces alongside EverWonder Studio, known for *Reality Check: Inside America's Next Top Model*, and Hi Mom Productions, behind Hulu's *Million Dollar Nannies*.
The project centers on the defining aesthetics and celebrity landscape of the early 2000s, a period closely associated with Hilton's own rise to fame. By revisiting the era's fashion staples and media culture, the film aims to capture how that moment shaped contemporary entertainment. The collaboration brings together three production companies with established track records in reality-adjacent and documentary storytelling.
This project could tap into a growing wave of 2000s nostalgia, potentially drawing both millennial viewers who lived through the era and younger audiences discovering it through social media. It may also reinforce Roku's positioning as a destination for pop culture retrospectives, possibly influencing how streaming platforms approach similar archival content. The documentary could reignite conversations about celebrity culture's evolution, though its impact will likely depend on how critically it examines the period versus celebrating it.