JBL launches Cove speaker lineup for multi-room Wi-Fi audio

JBL has unveiled the Cove series, a new line of Wi-Fi speakers designed for whole-home audio, marking a shift from its usual Bluetooth and party-focused products. The lineup includes three models: the M1, P1, and X1, with prices ranging from $230 to $450, and they can be paired via the JBL One app or used as rear speakers with JBL Bar Series MK2 soundbars. All models will be available in black or white starting September 13.
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The Cove series marks a notable strategic pivot for JBL, moving away from its established Bluetooth and party-oriented products toward a Wi-Fi-based multi-room ecosystem. The three models offer distinct use cases: the M1 serves as a stationary everyday speaker with three tweeters and a woofer, while the P1 adds portability with a 14-hour battery and Dolby Atmos support. The flagship X1 features four tweeters and two woofers for larger spaces.
All three speakers integrate with the JBL One app for grouping and can be paired with JBL Bar Series MK2 soundbars as rear channels, creating a modular home theater option. Available in black or white starting September 13, the lineup lets buyers expand their setup gradually,