Wisin Introduces 'Universidad del Perreo' Album and Educational Platform
Wisin has released a 12-track album titled 'Universidad del Perreo' featuring collaborations with Ivy Queen, Don Chezina, and others. The project also includes a website and planned in-person courses in cities like Puerto Rico and Miami to teach reggaeton history and songwriting. Wisin describes it as a platform to help young artists develop.
The album serves as the centerpiece of a broader educational initiative, with its 12 tracks featuring a roster of established reggaeton figures alongside emerging talent. Colombian artist Kapo is positioned as the first "graduate" of this musical university, signaling the project's intent to bridge generations of the genre. The accompanying website has already drawn over 2 million registered users, according to Wisin, making it a substantial digital community before any formal coursework begins.
Beyond the music, Wisin has restructured his professional management, signing a direct deal with D27 Entertainment after roughly a decade under Walter Kolm's direction. This shift places his longtime manager Chris Duque at the helm independently, a move tied to recent achievements including multiple Billboard No. 1 hits and the Wisin & Yandel reunion tour. The in-person courses planned for Puerto Rico, Miami, Bogotá, and Mexico City suggest a concrete commitment to the educational component.
This initiative could reshape how reggaeton is taught and preserved, potentially legitimizing the genre as a formal subject of study for young artists. By combining an album, digital content, and live courses, it may create a new template for artist-led education in Latin music. The project could also influence how emerging musicians access industry knowledge, though its long-term impact depends on whether the courses deliver substantive training beyond marketing.