Guadagnino and Baisi Launch Zara Home Line Inspired by Their Film Sets
Director Luca Guadagnino and production designer Stefano Baisi have created a 200-piece home collection for Zara Home. The line includes furniture, lighting, textiles, and a ready-to-wear range, launching worldwide on Sept. 26. Many pieces reflect the aesthetic of Guadagnino's films, including 'After the Hunt'.
The new line, titled Baisi Guadagnino for Zara Home, comprises more than 200 products, ranging from furniture and lighting to tableware, textiles, rugs, mirrors, scented candles, and apparel. It will be available globally on September 26 through Zara's official websites.
The collection's visual identity is deeply tied to the director's filmography. For instance, much of the interior design seen in "After the Hunt" was actually drawn from Guadagnino's private possessions, underscoring his personal aesthetic. His earlier projects, including "Challengers" and "Call Me by Your Name," also serve as stylistic touchstones.
This partnership could bridge cinematic artistry and everyday living, enabling fans and design enthusiasts to incorporate a celebrated director's visual language into their own spaces. By leveraging a global retailer like Zara, it may make high-end production design more accessible to the general public. Furthermore, the collaboration could enhance Zara Home's cultural standing, positioning it as a sophisticated lifestyle brand rather than merely a fast-fashion extension.