NFL's first Australia game: 49ers and Rams open season in Melbourne
The NFL plays its first regular-season game in Australia as the 49ers and Rams meet at the Melbourne Cricket Ground. Kickoff is set for 8:35 p.m. ET with streaming on Netflix, and fans have already gathered in Melbourne for the historic event. The Athletic provides live coverage, including lineup questions and fan reactions.
San Francisco's starting roles remain unsettled ahead of the opener, with left guard competition between Connor Colby and Carver Willis, and rookie Jaden Dugger potentially taking snaps at SAM linebacker. The receiver depth chart featuring Mike Evans and Demarcus Robinson is also being monitored.
The halftime entertainment features the Jonas Brothers, inaugurating a series of seven international halftime performances this season. Attendees from across Australia, including a transplanted Philadelphia fan, have gathered, and local food options like souvlaki and donuts are part of the pregame scene.
This historic fixture could significantly accelerate the NFL's international growth, potentially cultivating a dedicated Australian fanbase and encouraging more regular-season games abroad. For Melbourne, hosting the event may boost local tourism and hospitality sectors. Additionally, the late-night kickoff for U.S. audiences could reshape viewing habits, while the league's partnership with streaming platforms may influence how future international games are distributed and consumed.