Drake Premieres Ambitious 'FOMO' Visual Project Featuring Fresh Music and Guest Appearances
Drake debuted a roughly hour-long film titled 'Fear of Missing Out' via livestream on Tuesday night. The project weaves together new music videos, songs, and scenes featuring guests including Sexyy Red, Don Toliver, and his mother Sandi Graham. Multiple directors contributed to the surreal visual presentation.
The hour-long livestream, teased as a “not so short film,” strings together visuals tied to tracks from Drake’s recent albums “Maid of Honour” and “Habibti,” including an Ella Langley remix. Five directors—Theo Skudra, Liam Macrae, Jake Schreier, Zong Li, and Glenn Michael—contributed to the surreal presentation, which mixes music videos with candid scenes shot in Toronto and elsewhere. Guests range from rappers Sexyy Red and Don Toliver to model Winnie Harlow and influencer Lena the Plug, plus a notable appearance by Drake’s mother, Sandi Graham, adding a personal layer to the experimental rollout.
This project could shift how artists release music, blending film and album drops into a single event that rewards live viewing. Fans may feel a stronger connection to Drake’s personal world, while the guest lineup and surreal style might expand his reach across pop, rap, and internet culture. However, the hourlong format may test attention spans, potentially limiting its cultural footprint to dedicated followers rather than casual listeners.