Vail Resorts Holds Consensus Rating With $147.46 Target

Fifteen analysts covering Vail Resorts assigned a consensus Hold rating, including eight holds, four buys, and three sells. Their average 12-month price target was $147.46. The stock opened at $136.08, down 1.3%, and institutional investors held 94.9% of shares.
Across 15 covering analysts, Vail Resorts draws a mixed stance: eight say hold, four say buy, and three say sell. Their average 12-month target sits at $147.46. Recent calls varied: Weiss Ratings lowered it to sell, UBS stayed neutral, Deutsche Bank lifted its target to $138 while keeping hold, BNP Paribas Exane moved to neutral and cut its target to $135, and JPMorgan raised its target to $126 with a neutral view.
The stock opened Friday at $136.08, down 1.3%. Its 50-day average was $144.07 and 200-day average $136.89, within a 52-week range of $118.51 to $163.34. Market cap was $4.85 billion; PE 30.93; beta 0.69. Institutions held 94.9%, with several funds recently adding or opening positions.
A Hold consensus and mixed targets may shape investor expectations, potentially affecting shareholders, employees, and mountain communities tied to Vail’s resorts. If institutional ownership remains concentrated, trading swings could be amplified, while weather-driven earnings pressure may influence pricing, staffing, and local tourism. These effects are uncertain and depend on season conditions, consumer demand, and broader market sentiment.