UConn auction offers bench access for preseason games

UConn women's basketball is holding an auction that gives fans a chance to sit on the team's bench during preseason matchups with Texas and Army this month. The experience is tied to Geno Auriemma's program.
The auction is run by UConn women’s basketball and centers on its preseason schedule. Fans who win can occupy a place on the team bench when the Huskies face Texas and Army this month.
The program is led by Geno Auriemma. A photo accompanying the item shows associate head coach Chris Dailey with player Sarah Strong during the 2026 NCAA Women’s Basketball Tournament in Storrs, Connecticut.
This auction may give UConn supporters a closer, more immersive view of women’s basketball, potentially deepening fan engagement and creating memorable experiences. It could also raise the profile of preseason games that might otherwise receive less attention. Players and coaches may face a different bench environment, while bidders with disposable income are most likely to participate. The broader effect on sports culture could be modest, but it may encourage similar access-based fan initiatives at other programs.