2026 Black Friday Laptop Offers: Target Prices to Aim For

Higher memory costs have lifted the MacBook Air by $200 and are expected to push PC prices up about 17%, changing what counts as a good Black Friday laptop deal. The article lists target prices for nine laptops and identifies limited-time promotions that buyers should avoid.
Rising memory prices are reshaping the laptop market ahead of Black Friday 2026. The MacBook Air has already seen a $200 increase, while PC prices are projected to climb roughly 17%. As a result, shoppers may need to recalibrate what qualifies as a strong discount.
The article responds by setting target prices for nine laptops. It also flags short-term promotions that buyers should avoid, suggesting not every advertised deal will represent genuine value.
Higher laptop costs could affect students, remote workers, and households planning upgrades, potentially making older devices last longer or pushing buyers toward lower-spec models. Retailers may need clearer discounts to attract budget-conscious shoppers, while manufacturers could face softer demand if prices remain elevated. The overall effect may be a more cautious holiday spending season for personal technology.