Byron will honor Gordon with retro Axalta paint at Phoenix

William Byron is set to race a Jeff Gordon-inspired Axalta scheme at Phoenix Raceway this weekend. The No. 24 car will bring back the well-known flame design associated with Gordon.
William Byron will race at Phoenix Raceway this weekend in a No. 24 car featuring an Axalta scheme inspired by Jeff Gordon. The design returns the flame pattern widely associated with Gordon, giving the entry a retro appearance.
The tribute links Byron’s No. 24 to Gordon’s recognizable Axalta and flame styling. It offers fans a visual connection to that prior look during the Phoenix event.
The tribute could resonate with longtime fans who associate Gordon’s No. 24 and Axalta flame design with a memorable era. It may also give newer viewers a simple visual entry point into the sport’s history. Beyond fandom, the scheme’s impact is likely limited, though it could strengthen nostalgia-driven engagement around the Phoenix weekend.