Visa reportedly negotiates $2.5B purchase of digital-asset firm Fireblocks

Visa is reportedly in advanced discussions to acquire Fireblocks, a provider of digital asset custody and stablecoin infrastructure, for about $2.5 billion. Fireblocks was valued at $8 billion in 2022 and serves more than 2,500 institutions. A deal would give Visa technology for custodying and moving digital assets as financial institutions show growing interest in stablecoins.
Axios reports Visa is in late-stage talks to pay roughly $2.5 billion for Fireblocks, according to multiple sources. Fireblocks, started in 2018, supplies infrastructure that lets banks, fintechs and payment firms hold, transfer, tokenize and settle digital assets and stablecoins.
More than 2,500 institutions use Fireblocks, including Worldpay and Euronet, both payment providers connected to Visa’s network. Fireblocks was valued at $8 billion in January 2022 after a $550 million Series E. In January 2025, former Visa executive Vasant Prabhu joined the company as it pushed further into payments and traditional finance. Visa and Fireblocks also took part in the Open Standard stablecoin initiative.
If completed, the deal could affect how securely institutions hold and transfer digital assets, potentially influencing fees, access and trust for consumers and businesses using stablecoin-based payments. Fireblocks’ existing clients may see changes in service terms or integration with Visa’s network, while regulators and privacy advocates may scrutinize custody and settlement practices. The impact may be gradual, since adoption depends on institutional demand and clear rules.