Amazon Revives $199 Apple Watch Ultra 3 Discount During Inventory Clearance

Amazon has reintroduced a $199 price cut on the Apple Watch Ultra 3, bringing some configurations to all-time low prices. The discount follows the arrival of the Apple Watch Ultra 4 and appears aimed at clearing older stock. An earlier promotion sold out quickly, but new color and band options are now available at reduced prices.
Amazon has restored a $199 reduction on the Apple Watch Ultra 3 after an earlier promotion vanished quickly. The markdowns target remaining stock following the Apple Watch Ultra 4's release, with alternate color and band combinations now available.
Two listed options include a black model with a black Ocean Band at $599.97, down from $799, and a large black version with a black Milanese Loop at $699.97, down from $899. Amazon notes some delivery estimates have moved into October.
This discount could make a premium smartwatch more attainable for budget-conscious buyers who still want high-end features. It may also push some shoppers to choose the older model instead of the newer Ultra 4, affecting Apple's upgrade cycle and retailer inventory. Resale values for the Ultra 3 could soften as supply clears. Overall, the promotion may mainly benefit deal-seeking consumers while giving Amazon a way to reduce older stock.