Jason Jones and Margaret Stohl Open Stone Kite, New Multimedia Production Company
Halo and Destiny director Jason Jones and bestselling author Margaret Stohl have unveiled Stone Kite, a new Los Angeles-based studio designed to create interconnected universes across multiple entertainment mediums. The company, developed over four years with contributions from over 200 creators, brings together talent from video games, comics, books, television, and film to develop original intellectual property. The first project, One Zero One, launches across comic, audio, and screen formats simultaneously.
Stone Kite represents a deliberate shift away from traditional entertainment production models where a single medium typically establishes a story's foundation, limiting how other formats adapt it afterward. The studio's founding team draws expertise from major publishers and studios, including leadership roles at Marvel Comics and experience across blockbuster franchises. With four years of development involving over 200 contributors, the company has built infrastructure specifically designed to coordinate simultaneous launches across different entertainment formats rather than sequential adaptations.
The inaugural project, One Zero One, exemplifies this approach by releasing concurrently as a comic, audio experience, and screen adaptation. This strategy suggests Stone Kite is positioning itself to capture audiences across multiple entertainment consumption habits simultaneously, potentially reducing the lag time between format releases that typically accompanies traditional transmedia storytelling approaches.
Stone Kite's model could influence how entertainment companies approach intellectual property development, particularly regarding coordination between gaming, publishing, film, and television divisions. The involvement of Griffin Gaming Partners as an investor suggests potential future expansion into interactive media, which may affect talent recruitment and project development timelines across the industry. For audiences, simultaneous multiformat releases could alter consumption patterns and fan engagement strategies, though success would likely depend on execution quality across each medium and market reception of the initial projects.