Apple Prepares Large In-Store Display for iPhone Duo Amid Tight Inventory

Apple is preparing extensive retail displays and demo units for the iPhone Duo ahead of its October 23 release, though available inventory is expected to be constrained. The Fifth Avenue store will dedicate a section to the device, while other locations will add spotlight tables and fixtures demonstrating its folding motion. Preorders begin October 16 at 5 a.m. Pacific, with the 256GB model priced from $1,999.

EXPANDED:

Apple is arranging retail space and demonstration hardware for the iPhone Duo before its October 23 debut. The Fifth Avenue store will get a dedicated area, while most shops will add a spotlight table and a fixture illustrating the folding action. Demo quantities will differ widely: Fifth Avenue over 150, Apple Park Visitor Center nearly 100, and typical non-flagship stores about 20.

Several major locations—Michigan Avenue, The Grove, and Manhattan's Upper West Side—are expected to receive roughly 30 to 40 units. Apple also plans MagSafe stands for comparing an open Duo with two standard iPhones, plus Presto machines for updates and personalized startup greetings. Preorders start October 16 at 5 a.m. Pacific; the 256GB model begins at $1,999.

Count? First para: Apple(1) is2 arranging3 retail4 space5 and6 demonstration7 hardware8 for9 the10 iPhone11 Duo12 before13 its14 October15 23? Actually "October 23" two words? October(15) 23(16) debut17. The18 Fifth19 Avenue20 store21 will22 get23 a24 dedicated25 area26, while27 most28 shops29 will30 add31 a32 spotlight33 table34 and35 a36 fixture37 illustrating38 the39 folding40 action41. Demo42 quantities43 will44 differ45 widely46: Fifth47 Avenue48 over49 15050, Apple51 Park52 Visitor53 Center54 nearly55 10056, and57 typical58 non-flagship59 stores60 about61 20.62. Second: Several1 major2 locations3—Michigan4 Avenue5, The6 Grove7, and8 Manhattan's9 Upper10 West11 Side12—are13 expected14 to15 receive16 roughly17 30? "30 to